Blogging and Podcasting:
Blogging and Podcasting are two effective ways to pull in more traffic and drive more money to any business model. Apart from the visual ways, tangential ways to make money proves more striking to the producers.
Price varies based on the significance of your content that is delineated by your customer base. This can turn out to be either way, damn cheap making it“out-and-out greenhorn content” or “best priced impeccable content”. Making people pay for your content is based on the alleged exceptionality and eminence.
Drive-in direct money:
Generally the free content is strewn with advertisements. The producer of the content is paid based on the following,
Impression basis – the producer is paid on a flat rate for every thousand impressions delivered.
PPC- Pay per click – the producer is paid if someone clicks on the advertisement
PPA – Pay per action – the producer is paid not only if someone clicks on the ad also does some action like buying the product etc…
Support basis– Charges can also be fixed on a monthly basis on providing space for advertisements.
Affiliate marketing– Here the payment is done as a percentage of the total sales brought in by the advertisement that appears in the content.
The other way round:
Imagine your content to be free from advertisements or any marketing or promotional hikes, then how would this push in money to the producer. But even then it is possible, this happens once your content is engaging- persuading the listener to work with you or offer work for you as an employee or a client or a consultant.
The tuf stuff:
Even in the present days, there are many numbers of businesses that have not invloved into the social media marketing or they have not effectively used SMM to their businesses. Audiences show interest on you only when you have “throng audience” or at times based on the class of audiences again only those who value them.
As podcasting is an interactive media which needs audio transcription,the best way to make money is by having a strong significant audience base. This also depends on the quantity, the more no. of listeners, the more chances of driving in big money. Again on the flipside of the game, it also depends on two listed below
- The quality
- the “who” audiences
Therefore concentrating both the sides could fetch wonderful results to the producer.
- Grow your audience
- Offer quality and engaging content
- Be a celebrity or raise to the level
- Have a strong database
- Convert your database to customers
Notably, blogging and podcasting are the most wanted catchphrases because in this digital era and the technical advancements of the duo has become the major way of communication. It is anticipated that more than 100,000 new blogs are created everyday and about 50,000 of new articles are posted by bloggers every hour.
Now, catch hold the set of audiences for your ideas and by the way boost the echelon of your enthusiasm and thereby your listeners.